SALAAM MUMBAI FOUNDATION

Buoyed by the success of Project Preventive Health Programme, Salaam Bombay Foundation began a rural outreach programme called Salaam Mumbai Foundation. Over 10 million adolescents have been positively impacted since its inception in 2007.

Rural Tobacco-Control Project

Salaam Mumbai Foundation is based on the ‘Train the Trainer’ model (trainers being local influencers) to enhance local participation and ownership, and to build sustainability of the programme in rural areas. The goal is to bring about meaningful change in communities on a large scale. Our success lies in harnessing the strengths of state and local institutions, like the Zilla Parishad secondary schools, village health workers, aanganwadi and other public health workers, gram panchayats, NGOs, block and district-level education officers and other local influencers.

Objectives

  • Sensitise various stakeholders on the issue of tobacco hazards. Implement COTPA (2003) at the school and community level effectively.
  • Make secondary schools tobacco-free as per the guidelines of SMF based on CBSE standards.
  • Empower stakeholders to make their places tobacco-free and initiate the process for making rural India tobacco-free.
5

states

3,000

government stakeholder

579

NGOs

14,866

secondary schools

2451

master trainers

68,552

teachers trained

12,121

D.Ed
B.Ed students
trained

IMPACTED 10 MILLION Adolescents

  • Vardha District in Maharashtra was declared a tobacco-free ZP school district.
  • Mhasala block in Raigad district was declared a tobacco-free school block.
  • All the Zilla Parishad secondary schools in Yawatmal district have been declared tobacco-free.
  • With the support of Ambuja Cement Foundation, 4 villages in Chandrapur district, Thutra, Manai Budruk, Khairguda and Loldoha have been declared tobacco-free.
  • www.salaammumbaifoundation.org