THE EDUCATION GENOME PROJECT
Most children from underprivileged homes drop out of school to provide for their families. This inevitably perpetuates the cycle of poverty and often leads to tobacco abuse. The Salaam Bombay Foundation was founded to work with these children, to empower them to make the right decisions for their health and education. We’ve made it our mission to guard the next generation. Children who we found were most vulnerable to tobacco and pressure from parents and peers to leave school. It’s our goal to ensure that they have a promising future, by intervening at the right time.
Salaam Bombay in partnership with the Khan Foundation has been short listed for a MacArthur Foundation grant. The grant will help develop an analytical engine to map educational inputs to desired learning outputs, allowing educational therapies to be tailored to each learner. Harnessing the power of big data analytics and machine learning will allow us to identify and address the individual needs of students, parents, teachers, and schools, and to do so at scale. Using these insights, we will build an informed marketplace platform, where all actors in the educational space can be matched with the shared resources needed to achieve their full potential, transforming education across the and machine learning will help identify and address the individual needs of students, parents, teachers, and schools, and to do so at scale. These insights will build an informed marketplace platform, where all actors in the educational space can be matched with the shared resources needed to achieve their full potential, transforming education across the globe.
Youtube Link: https://www.youtube.com/watch?v=wAtP_e-KQ1w
CHALTI KA NAAM GAADI – From Screen To Stage
There are regular comedy genre films and then, there is Chalti Ka Naam Gaadi. A rollercoaster comedy ride, a riotous laughter saga, an inimitable cult classic – the 1958 film Chalti Ka Naam Gaadi captured hearts faster than the speed of the car it featured and went on to become an iconic production in the history of Indian cinema.
The movie that brought together the maverick Ganguly brothers Kishore, Ashok and Anoop, with the legendary beauty Madhubala tickled the funny bone of an entire generation and continues to do so even today. Who can forget the lilting melodies of all time hits, Ek Ladki Bhigi Bhaagi Si, Babu Samjho Ishare, Paanch Rupaiyya Bara Aana.
Six decades later, Salaam Bombay presented the movie in a new avatar -- one that caught eyeballs and made instant connect with the young generation. Chalti Ka Naam Gaadi – a grand theatrical adaptation. A modern-day version of the jaunty film, the stage production recreated the original magic by weaving together retro dance moves to the foot-stomping music, modern production values and young generation "lingo".
Directed by Chittaranjan Tripathi (Taj Mahal Ka Tender) and adapted for stage by Ashok Mishra (Welcome to Sajjanpur), the production capitalised on spectacular sets by Jayant Deshmukh (Maqbool, Rajneeti). The mellifluous voices of Shaan and Neeti Mohan brought back memories of the yesteryear classics.
Premiered on 4th November and having completed 11 shows in all, Salaam Bombay Foundation’s production featured the talent of students and alumni of the Salaam Bombay Theatre Academy who continue to be associated with Salaam Bombay Foundation in professional theatre. The unique fundraising initiative also gave these youngsters the golden opportunity to showcase their talent under the guidance of stalwarts from theatre as well as cinema. Mr. Amit Kumar, son of the legendary Kishore Kumar said it all when he said, "Wherever my father is, he would be very proud of you and his blessings will always be with you."
The shows held at the prestigious Y. B. Chavan Center and Rangasharda Auditorium, were attended by Bollywood stalwarts like Vidya Balan, Shaan, Neeti Mohan and Diana Penty amongst others.
In the words of Mr. Shyam Shroff, owner of Shringar Films who share the rights of the film, “I felt as if I was watching Ashok Kumar, Kishore Kumar, Anoop Kumar and Madhubala on stage. These children brought them back to life.”
CHALTI KA NAAM GAADI in the press
WINGS TO CHANGE..
‘Udaan…wings to change’ culminated into an elegant evening with impressive performances by the students of the Salaam Bombay Academy of Arts in what was a noble initiative undertaken by 17-year-old Ashna Joshi to raise funds for the children of Salaam Bombay. At such a young age, Ashana has already found her calling in serving the society through the welfare of the children who live in the city’s slums. While working with them, Ashana realized that these children have immense potential and talent but lack opportunity. That is how she came up with the idea of teaching children conversational English in the form of art through theatre. Using theatre, she also tries to cultivate creativity and build confidence amongst the children. The play was an interesting journey into the challenging past of various characters and the dreams that they have nurtured. It traversed through various events in peoples’ lives, revealing issues that are more common to us all than we think. The venue brimmed with theatre enthusiasts who made a beeline to support the young student from B D Somani International School. Amongst the audience were acclaimed actresses Suchitra Krishnamurti and Madhoo Shah who were left mesmerised by the professional performance put up by the children.
It was a perfect evening of grace and elegance as 17-year- old Aanya and 18-year-old Anoushka seamlessly wove together their artistic skills, propelled with what they considered their duty to give back to society. ‘Prerna’ was a mesmerising show put together by these talented danseuses along with the children of Salaam Bombay Dance Academy. The show was a noble attempt to raise funds for underprivileged children, like those performing with Aanya and Anoushka, to get access to world class dance training. The performance was an exotic melting pot of different styles and artists from different socio-economic backgrounds, all with one unifying goal who spoke the language of dance with an ardent fervour. It was an outcome of the passion and zeal of the girls and the children of Salaam Bombay Foundation together.
SHOOT TO KILL…TOBACCO: MAKE AN AV Contest
“Shoot to Kill Tobacco: Make an AV contest” is the city’s largest Bachelor of Mass Media only initiative launched by the Salaam Bombay Foundation, involving young media students who scratched their heads to create innovative audio-visuals, aimed at changing the pace of anti-tobacco awareness in the city. As part of the contest, students from Mumbai’s top BMM colleges were required to produce a three to four-minute- long audio-visual which could be a docu-film, an advertisement, a news package or any other that fit the AV format and focused on addressing the issues of tobacco usage in India. The winner was shortlisted by a grand jury comprising of some of the most renowned names from the industry including musician Salim Merchant, ace photographer Atul Kasbekar, Sonal Dabral, Chairman & CCO, DDB Mudra and Nikhil Taneja, Head of Content & Development, Y-Films and noted Bollywood screenplay and script writer Rekha Nigam. Students from some of the most prestigious colleges in the city including, K L Raheja, MD, Thakur, Sathye, Patkar amongst others, participated in the contest. Each college had two teams representing it. What made the contest even more distinctive was the fact that the winning team received the propitious opportunity to pursue a one-month internship with the Mudra Group. Sathaye College emerged as the winners of the inaugural title.
WORLD NO TOBACCO DAY 2016
The Western Railways in collaboration with Salaam Bombay Foundation carried out a unique joint anti tobacco awareness initiative. While Salaam Bombay Foundation helped all Western Railways employees at the Mumbai division headquarters get a free oral check up, children of the Salaam Bombay Academy of Arts performed energizing skits at the Churchgate and Mumbai Central (Outstation) railways stations, reaching out to thousands of commuters at peak travel hours.
But the crown jewel of this joint awareness initiative was the Internal Announcement System in Mumbai’s suburban locals, which were used for the very first time to broadcast anti-tobacco awareness initiatives. Bollywood stars Govinda, Juhi Chawla, Shraddha Kapoor, Sharman Joshi and ace playback singer Shaan graciously lent their voices to reach out to over 35 lakh suburban commuters, who were pleasantly surprised to hear their favorite stars over the system. These messages were also played at major western suburban junctions throughout the day on World No Tobacco Day and on premier outstation trains like the Rajdhani Express, Shatabdi Express and the Ferozepur Express.
WE FOR SALAAM BOMBAY: 23rd APRIL, 2016
42 students of the Cathedral and John Connon School along with 24 children from the Salaam Bombay Academy of Arts recreated their melodious magic at Blue Frog in Lower Parel which witnessed a power packed musical show, albeit one with a difference, that swept the audience off their feet and left them asking for more! Bringing the house down with their rocking performances the children presented the fourth edition of their hit charity music concert WE. The concert was first held in 2013 to raise funds for the children studying in the Arts Academy – most of whom come from underprivileged backgrounds.
This year, the two-hour show that brought together different genres of music including jazz, pop and contemporary, was a testimony of the children recommitting themselves to the cause of underprivileged kids growing up in Mumbai’s slums. It also aptly showcased the role that art plays in the development and overall growth of children. Present at Blue Frog to support and cheer the children as they set about their melodious odyssey was the crème-de-la-crème of the city. The concept raised close to Rs. 20 lakhs supporting the training of over 350 talented deserving underprivileged children from the Salaam Bombay Academy of Arts presenting them with an opportunity to receive advanced training in their chosen vocation, bringing them one step closer to their dream.
It all started in December 2013, when 25 students of Cathedral School studying in Class 7 formed a group called WE. The brainchild of then seventh grader Mrinalini Somani, the idea was born out of a volunteering experience with Salaam Bombay Foundation that left her with a conscience-stirring epiphany. An inspired Mrinalini mooted the idea to her batch-mates who instantly got on board. The rest, as they say, is proverbial history.
This year, providing unmatched training to the students of Cathedral was Mumbai’s premier music school, the True School of Music. After several rounds of auditions, True School of Music shortlisted the participants and trained them to master select songs.
The audience surely seemed touched as they roared and cheered aloud after each performance.
WORLD NO TOBACCO DAY 2015
Bajaj Electricals and Salaam Bombay Foundation have a long history of association on World No Tobacco Day (WNTD). From lectures at the IMC to the Dabbaawala activity last year, both organizations have championed the cause of a smoke-free environment. In 2015, WHO had chosen Illicit Tobacco Trade Practices and its Effects as the theme for WNTD. 1 out of every 10 cigarettes can be accounted for by illicit trade. Illicit tobacco products hook young people into tobacco experimentation and use because they are more affordable. Illicit trade takes tax revenue away from the Government, which could have otherwise been spent on the provision of public services.
The BEST in Mumbai has been a keen supporter of Salaam Bombay Foundation’s efforts to create a tobacco-free future generation. We had organized an awareness campaign for both the BEST staff (drivers, conductors, technical staff) and general public. Present on the occasion were Hon. Transport Minister, Govt. of Maharashtra Shri. Diwakar Ratwe, Hon. Chairman, BEST Shri. Arvind Dudhwadkar, Hon. General Manager, BEST Shri. Jagdish Patil and CSR Head for Bajaj Electricals Smt. Madhura Talegaonkar. BEST also ferried special buses carrying Salaam Bombay Foundation’s anti-tobacco message across different parts of the city. The objective of this whole exercise was to create awareness of the harmful effects of tobacco and to increase visibility of tobacco control laws.
EXPERIENCE WITH KP 24 FOUNDATION
Former England cricket captain and batting legend Kevin Pietersen is known for his passion for the game and developing talent at the grassroots level. In December 2015, KP 24 Foundation, promoted by Kevin Pietersen, partnered with the Salaam Bombay Cricket Academy to form a 12-member contingent of the Indian team, to train and participate in an international tournament with world clad training and playing facilities. Our boys were coached by handpicked trainers and life skill teachers by Pietersen himself. The aim of these sessions was to help children come back to India and train their peers and be the right role models. They were given access to international training facilities like bowling machines, indoor net sessions, fitness training and experiencing the game on an international turf, something the boys had never experienced.
A 7-day intensive training camp was undertaken for the boys, which included fitness sessions, net practice, training to play under flood lights and a lot more. India lost to Kenya in the semi-final, but it was much more than just a match. The opportunity created in the players a belief in themselves, increased their self-esteem and earned them immense respect in their communities. These 12 players are role models for countless others who aspire to be like them.
MUMBAI MARATHON 2016
Salaam Bombay Foundation participated in the Standard Chartered Mumbai Marathon for the fifth time. The event was held on 17th Jan, 2016 and as always, Salaam Bombay made its presence felt effectively. Our objective: to raise money or our Sports, Arts and Media academy students, to provide them with advanced vocational training in their chosen field so that they can become vocationally and economically empowered.
We received tremendous support from one of India’s leading Communications and Advertising agency, Saatchi and Saatchi, who participated in the Marathon with a 40-team strong contingent. Thanks also to Asian Paints, a loyal supporter of Salaam Bombay, for having participated with their contingent of 30.
This year the Marathon encouraged school children to get involved in social causes thus sowing the seeds of social responsibility early in life. Under this initiative, 4 students helped raise Rs. 2, 22,320 for their lesser privileged peers.
We thank all those who helped us raise Rs. 14, 92,478 towards the empowerment of under privileged children.
KALA GHODA ARTS FESTIVAL 2016
Salaam Bombay Foundation continued it’s association with the esteemed Kala Ghoda Arts Festival this year. The festival attracts thousands of visitors every day and the experience of performing in front of such a large audience boosts the children’s confidence and strengthens their motivation to do better in their chosen field.
This year children from the Salaam Bombay Theatre Academy performed an award winning mime act, “Ghera”, which won the Best Production Award at the NCPA Children Theatre Festival earlier this year. A second group put together an exciting “Ganesh Vandana” dance routine receiving a standing ovation from those present. Our sincere thanks to Ms. Juuhi Babbar-Sonii, Curator, KGAF 16, Theatre and Ankur Parekh, Assistant Curator.
LITTLE MASTERS CHALLENGE 2016
The 11th edition of the Little Masters Challenge saw the participation of 30 schools from around Mumbai. It was fiercely contested with teams toughing it out, first at the zonal level and then in the finals which were held at the historic Brabourne Stadium. Our thanks to the Cricket Club of India. The Salaam Bombay Cricket Academy team won in the U-17 category while the U-14 team ended runners-up. A host of new young talent was on display and was keenly watched by distinguished guests, including the Hon. Joint Secretary of the Mumbai Cricket Association, Shri. P.V Shetty.
Cricket Club of India
National Conference on Tobacco or Health 2014
The 3rd National Conference on Tobacco or Health (NCTOH) will be hosted by Salaam Bombay Foundation, Action Council against Tobacco, Healis - Sekhsaria institute for Public Health and Tata Memorial Hospital. This Conference is proposed to be held at Tata Memorial Hospital, Mumbai on 15th & 16th December 2014.
Like earlier NCTOHs, the mission of this congress is also to advance the tobacco control movement in India. Tobacco control giants in India and abroad will converge in Mumbai to engage and empower the participants to collectively work towards eradication of this worst manmade disaster. The Conference will also bring the participants to speed with the best practices of tobacco control, advances in advocacy, latest researches and ongoing efforts with regards to tobacco control. Important topics such as awareness, public policy, addiction, cessation, secondhand smoke, taxation, smokeless tobacco etc will be covered in the Conference. Collaborative opportunities with other colleagues / institutions is expected to be a major activity in the Conference. Needless to say that our collective voices will make a profound impact on the media, drawing attention of the policy makers to the staggering public health menace.
All individuals and organizations engaged in tobacco control are cordially invited to participate in this stimulating conference. Please mark your calendar and watch for further developments.
We look forward to seeing you at the Conference.
5/6 Rewa Chambers, 31 New Marine Lines,Mumbai 400020
Tel: (91-22) 22034808/66391500, Fax: (91-22) 2203 4809
SOUNDS OF HOPE 2014
Sounds of Hope was a memorable concert of India inspired jazz for the benefit of Salaam Bombay Children’s Fund held at the New York Society for Ethical Culture on 14th November 2014, and featured some of the world's most renowned musicians like Larry Correl, Kai Eckhardt, Osam Ezzeldin & Aditya Kalyanpur. Larry Coryell is a pioneer of jazz-rock and his eclectic sounds and brilliant technique has shaped the genre while Kai Eckhardt, a former bassist with the John Mclaughlin Trio has shared the limelight with jazz greats across the world. Osam Ezzeldin is one of the brightest stars on piano and keyboard on the world music scene today and Aditya Kalyanpur, the tabla maestro has worked with a galaxy of stars including Keith Richards, A. R. Rahman and Katy Perry. The concert drew full attendance and was a huge success for the musicians and the audiences alike. Proceeds from the concert has enabled underprivileged children from India's slums to stay in school. A truly noble cause indeed!
Devanshi Kejriwal, a high school student from BD Somani International School in Mumbai, was inspired by Salaam Bombay Foundation’s belief that a child that stays in school has a bright future. Devanshi had volunteered with the Salaam Bombay to teach students from Mumbai’s slum communities, in particular, English conversation skills to the children in the Salaam Bombay Media Academy.
Devanshi started her volunteering with Salaam Bombay in the 9th grade. She intensively volunteered over four years, all through her 9th, 10th, 11th and 12th grades. She taught grade 7 and grade 8 students conversational English in 3 resource poor slum schools where English was a third language....Dixit Road Municipal School, Byculla West Municipal School and Tardeo Municipal School.
Devanshi was inspired to do more. “I wanted to find a way to amalgamate my hobby painting with my desire to help the community. I came up with the idea of creating art works for an exhibit and raising funds for the cause.”
In October 2014 Devanshi fulfilled her commitment. Aptly titled “Introspection – My Experiences Splashed On Canvas” – the art exhibition was held on October 7th 2014 at The Village, World Trade Centre, Mumbai. Surrounded by family and friends and inspirational words by her school principal, Mr. Don Gardener, Devanshi’s show was a sell out.
Devanshi’s efforts on canvas raised close to Rs. 13 lakhs for the children of the Salaam Bombay Academy of the Arts.
For the children, by the children, to the children, Voices provided 7th standard children with an opportunity for creative self-expression through original performances in the form of one-act plays, songs and posters. It also served to engage tomorrow’s generation in discussions through arts on socially relevant issues and to sow the seeds of social responsibility early on in life.
More than 20 schools.
Themes: The Many Moods of Bombay Being A Teen In Mumbai Advocates Against Tobacco
Brainbox of the Year: A quiz conducted by quiz master Dyu D’Cunha
Best School: G.D. Somani
Standard Chartered Mumbai Marathon : 19 January 2014
Salaam Bombay Foundation participated for the third time in the Standard Chartered Mumbai Marathon. The event was held on Jan 19, 2014 and as always, SBF maximized its presence by ensuring that we had representation in all categories. Our objective was to raise money for our Sports, Arts and Media academy students – we want to provide the talented and deserving students from within these academies advanced vocational training in their chosen field so that they can become vocationally and economically empowered.
315 Individuals supported us across all categories of the event. Noted dancer and choreographer Salman Y Khan joined us this year (his first marathon experience) and completed the entire Dream Run with the contingent. The presence of RJ Archana (Radio City, 91.1 FM) added cheer to the contingent. A total of Rs 34.91 Lakhs was raised through this event, another 340 dreams fulfilled!